EBar

Idea

Introduction

We love music and sporting events but the experience can be ruined by bar queues. Millions of people attending events around the world find themselves waiting in lines.

We have developed an innovative solution to revolutionise their event experience – the EBar®.

Our patent-protected EBar® enables a customer to order, pay and dispense two drinks in less than 30 seconds, half the time taken by a typical event bar.

EBar units operate in a supervised area to comply with UK alcohol licensing requirements. A customer selects and pays for their drinks before watching their perfect pint being poured in seconds! Our mission is to change the way the world is served, not just at events but one day in bars all over the world.

We crowdfunded £275k in 2019 and despite Covid have made great progress. Moving from prototype to production units, we are now ready to start commercial operations. We need your help to grow our fleet and bring EBar’s unique service model to venues across the country.

Substantial accomplishments to date

· Invented a patented dispense technique that consistently pours a perfect pint in seconds - without excessive foaming

· Secured over £800,000 of funding from private and public sector sources

· Since 2019, developed the EBar fleet from a pre-production prototype to three production EBar units with integrated Point of Sale software, payment solution and data reporting

· Deployed new EBar units at pilot events pre-lockdown and commercially in summer 2020 where they served over 3,500 pints in a socially-distanced open-air environment.

· Engaged with major operators and brewers about supporting their ‘reopening plans’

· Launched our ‘Beer as a Service’ model, which sees the funds taken by the EBar directed to our account and then remitted to the event operator minus our commission. This reduces working capital requirements as we don’t wait to be paid.

· UK Patent granted and international patents pending across international territories (North America, Europe, China, Japan, Korea and Australia). This establishes significant opportunities for licensing and distribution

· Recognised as a new disruptive trend in the bar equipment industry by a leading manufacturer

· Developed relationships with supply chain partners to support our manufacturing, logistics and storage

We’ve demonstrated the EBar in small scale commercial pilots. Now we need to build our fleet and launch our service nationwide.

Monetisation strategy

The three units we built in January 2020 have already been used by thousands of consumers despite events being suspended for much of the year.

Our 'Beer as a Service' (BaaS)® model will provide flexible beer dispensing capacity to venue operators and brewers when and where it is needed. We simply charge a commission on the revenues taken through the EBar.

We have thoroughly tested these units and have demonstrated commerciality with customers paying us through this model. We have verified our initial assumptions on potential revenues per unit per day.

As events re-open we will deploy our units with a focus on the most impactful and high margin events. We want to increase our fleet size in order to deploy more units at any given event or to service multiple events on the same day.

EBar® plans to locate units at 3rd party warehouse/service facilities and move them between venues to maximise asset utilisation and revenues.

Use of proceeds

- Build more units:

We want to increase our fleet to at least 10 EBar® units. We need to enhance transportability and upgrade our systems to manage a fleet at scale. Overfunding would be used to accelerate the growth of the fleet.

- Grow our team:

We want to deliver an exceptional event experience so will expand our team by hiring an operations manager, technical staff and office support.

- Develop supply chain partnerships:

We plan to work with 3rd party partners who provide logistics, warehousing, assembly and technical support. Working with specialists in their respective fields will ensure that EBar is not a bottleneck to its own growth potential.

- Business Development:

We need to grow our sales capabilities and expand marketing efforts to grow brand recognition.

With your investment we will change the event bar experience in the same way that self-service automation has already revolutionised check-outs and check-ins. Join us in our mission to change the way the world is served.