Technology to help shape the future of work, solving the skills and labour crisis by empowering people
Business overview
Location | Plymouth, United Kingdom |
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Social media | |
Website | imployable.me |
Sectors | Recruitment & Procurement Mixed Digital/Non-Digital Mixed B2B/B2C |
Company number | 10850868 |
Incorporation date | 31 Jul 2017 |
Investment summary
Business highlights
- NatWest Great British Entrepreneur of the Year Winners
- 450k+ live job, training and experience opportunities on the app
- Member of Catch22 with Microsoft Social Tech Amplifier
- Contracts providing for DWP restart programme & Skills Bootcamps
Key features
Idea
Introduction
Imployable’s award winning app is at the heart of an employment ecosystem, a suite of software and services that work independently or together to ensure that everyone, no matter their age, background, ability or disability has equal access to self-development & fulfilling careers
Imployable was developed by two Former Royal Marines. Peter Kelly, Co-founder and CEO left the Royal Marines in 2015 and found the transition extremely hard, spending nearly a year unemployed before becoming a digital project manager. Peter subsequently managed the app builds for Louis Vuitton Moet Hennessey, Johnson Matthey and RAC's travel insurance app, plus multiple app startups, before concepting imployable.
The imployable app, which is free to users, packs powerful features such as a digital CV builder with export, work-based personality profiling, access to over 400k live opportunities, in-app coaching, over 800 industry and job insights and much more with a very exciting product roadmap.
Substantial accomplishments to date
The app on it's own is great, but the real power is behind the supporting solutions. We have developed four key areas to our business that work with and drive users to our app, creating a comprehensive employment support ecosystem.
Coach - Specialist coaching services of employability programmes for the DWP and their contract holders
Connect - A system that allows organisations to post job, training and work experience opportunities directly to the imployable app and manage candidates
Cohort - A system that allows employment support companies to manage and communicate with people they support directly through the imployable app
Cognition - We are creating a data lake that will enable a live intelligence dashboard that will allow organisations to make intelligent data driven decisions
In addition:
· Natwest Great British Entrepreneur of the Year Award winners
· Armed Forces ERS Gold Award Winners
· Cyber Essentials Plus Certified
· £99k InnovateUK grant to develop imployable Cohort system
· +25,000 users
· 400,000+ Live Opportunities
· 400 businesses on the imployable Connect system
· Partnership with Royal Marines Charity and the NHS
· Integrations with Reed.co.uk and CV-Library
· Crown Commercial Digital Outcomes 6 Contract Award
· Contracts for the Department for Work and Pensions including restart
· Featured in Forbes, Telegraph, Evening Standard & BBC
· Live contracts delivering SaaS to UK Skills Bootcamps
Monetisation strategy
Imployable is a multi-revenue business that touches nearly every aspect of employment related services. From coaching and consulting to SaaS products that enable organisations to support individuals on their journey to gainful employment (please see attached commercial model). Imployable is broken down in to 5 key areas, each with their own revenue streams and can operate independantly or as a full stack employment solution
Imployable app - Completely free for app users, we have affilliate partners such as CV-Library and Pirkx who pay a referral fee to imployable
Imployable Coach - Contract-based pricing or packages starting at £45 per hour.
Imployable Connect - Freemium model for posting opportunities with paid packages unlocking powerful features such as personality profiling, auto shortlisting, skills and qualifications matching and automated headhunting
Imployable Cohort - Freemium product with paid tiers starting at £15 per app user per month
Cognition - Being commercially scoped
Use of proceeds
Imployable collects huge amounts of data, we are aiming to anonymise and aggregate the data in our data lake to provide live labour market intelligence. With the proceeds from this round, we aim to enhance our data capture ability and shape the concept for the cognition system with a view to achieving grant funding or Series A to build and scale it. The cognition platform will allow private, public and third sector organisations to access data through our intelligence dashboard.
In addition to the Cognition work, we are aiming to.
1. Increase our development capacity by building out our in-house full stack development team.
2. Build a world class sales team that can capitalise on the opportunity, increase pipeline and reduce lead time.
3. Assign a healthy marketing budget to begin app user and client acquisition as well as increase brand awareness
4. Fill key areas in our workforce at the director level, bringing in expertise in marketing, finance and commercialisation
Key Information
Investment Disclosure
£172,500 of the investment reflected as part of the amount raised was received by the company between 10/08/2022 and 09/11/2022. The investment is on the same terms as the Seedrs investment.
Outstanding debt
The company has the following outstanding loans:
1. A Bounce Back loan of £40,000 at an interest rate of 2.5% per annum. The loan is to be repaid in May 2026.
2. A £200,000 loan from The Una Group Limited. This has an interest rate of 7% per annum. This is not to be repaid until February 2023. Please note one of the directors and 50% owner of The Una Group Limited is also a shareholder and Director of Imployable, and another director and 50% owner of The Una Group Limited is a shareholder in Imployable.
None of the funds raised in this round will be used to repay these loans.
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