The Common Ground

Idea

Introduction

We started building The Common Ground with the clear vision of a platform where women could shop, sell and empower each other with a focus on sustainability.

Last July we created an instagram account and posted - and very quickly received an overwhelming response and almost 2000 followers who also then provided us with our test sellers and buyers for our beta phase and enabled us to collect feedback on the platform along the way. It also means we have a strong early community who share our vision and have truly contributed to it as well.

We believe that women are not only interested but also excited about the ability to trade without border, geographical or time restrictions and within a new feminine eco - system.

What does ' our own eco system' actually mean? It means that women can earn for participating in ways such as making a purchase or leaving a review. Our token can then be spent in platform on purchases for example or on promotional fees for sellers.

Substantial accomplishments to date

2021 - September : Lynne and Lucy have the idea to create a global marketplace with its own special women's token to allow women to trade in a new way and support one another in a new economy

2021 November - The Power of 7 : Seven women from around the world come together to start work and develop the concept and seek out experienced research and development companies to work with on the project.

2022 March : Our Whitepaper is written ( this can be found at www.thecommonground.world )

2023 November: Our MVP goes live at Web Summit in Lisbon where we were selected to exhibit within the exciting Alpha 'Start - Ups' category.

2024 January: Over 2000 women have signed up as buyers and sellers with The Common Ground, the platform is working beautifully and we have acheived our first sales!

Monetisation strategy

1. Sellers commission fees to the platform are 8% of every sale made. This, certainly to begin with, is our main source of income

2. Promotional fees - sellers would be able to use our seed tokens to promote their store. This has encouraged use of the token from early on and its super easy to do.

3. Certification Fees - We aim to provide certification in sustainability in the future and also as mentors will be systemised it will give value and credibility.

4. Partnerships and Collaborations - As a reward system, our token will be redeemed for discounts, exclusive content or other rewards offered by partners in the future which creates an additional revenue stream.

5. GROWcoin - users will be able to choose to purchase and sell products or services using our upcoming native token which streamlines the payment process and eliminates the need for traditional currency exchanges. All token sales in the future will be an additional revenue stream.

Use of proceeds

• Product Development and Innovation:
- Allocate funds towards enhancing and expanding our product offerings, focusing on innovation and user experience enhancements.

• Market Expansion and Outreach:
- Invest in expanding our market presence and outreach efforts, including marketing campaigns, PR and strategic partnerships, to increase brand visibility and attract new customers.

• Working Capital and Liquidity Management:
- Ensure sufficient working capital to support day-to-day operations and manage liquidity effectively, allowing for agility in responding to market opportunities and challenges.