Brewser

Idea

Introduction

Brewser is a disruptive marketplace that connects consumers directly with the best indie breweries in the UK and beyond.

Traditional models for buying and selling craft beer coming with added complexity and cost, which is why we flipped those models on their head.

By cutting out those extra complexities and costs, our proprietory and highly scalable technology facilitates a model where everyone wins.

Breweries get exposure and access to the entire UK market, with no additional financial or operational burden. Drinkers conveniently explore exclusive, hand-curated boxes from the best in the business at excellent value.

Substantial accomplishments to date

We're only just getting started, but in just over two years of trading, we have:

- Onboarded over 7,000 beer explorers
- Achieved an industry leading 24 month retention rate of 48%
- Developed a network of 230+ breweries and cideries
- Achieved an annualised revenue run rate of close to £1.2M (Based on Nov '23 performance)*
- Grown revenue by 181% from 2022 to 2023*
- Built a highly scalable and flexible marketplace platform
- Maintained ratings of 4.9 on TrustPilot and 5.0 on Google
- Delivered over 40,000 boxes of beer and cider, like this...

*Based on unaudited management accounts.

Monetisation strategy

Our revenue comes from providing the service. We charge customers, pay producers per box supplied, and cover the cost of logistics.

Our primary revenue stream over the last two years has been susbscription sales, with a secondary stream from one-off purchases and merchandise sales.

Looking forward, with added flexibility for both producers and consumers, we see our revenue potential increasing both in terms of quantity and source. We believe as the service we provide improves, so will our revenue story. Cheers to that.

Use of proceeds

While our model bypasses stock and warehousing, we still need investment to accelerate awareness and growth. With your backing, the Brewser mission can jump to light speed.

We will use funds raised in this campaign for:

1. Growth (40%) - we want to accelerate our growth, bringing more people into the craft beer sphere, and channeling more sales volume to our partners. We've learned how to onboard customers efficiently, now we need the firepower to scale things up.

2. Technology (25%) - our technology is already highly scalable and flexible, but to thrive in its future state, we need to improve the UX and the flexibility of the platform to deal with the scale and reach of our marketplace.

3. Team (25%) - we want to expand our skillsets in the realms of marketing & growth, customer experience and technology.

4. Community (10%) - we intend to give back to the amazing community we've built with exclusive events, and facilitate more discussion and education in the world of craft beer.