GigDropper

Idea

Introduction

GigDropper would allow bands/performers to leave songs at specific locations, these performances would subsequently be available to anyone using the GigDropper app on their phone at that location.

A 'GigDrop' is a song or collection of songs that would be uploaded onto the platform by an artist. These GigDrops would be tied to real world locations: Your band's covers of some Beatles songs dropped at the Cavern Club in Liverpool, your new piece of Jazz music dropped to coincide with a Jazz night at a local bar.

Intended impact

We think that new bands generally struggle to secure opportunities to perform, and GigDropper would give any performer the ability to leave what amounts to a demo at any location they choose. These could be accessed by other GigDropper users, given a rating, and shared with friends.

I also foresee a variety of other creative uses of this functionality.

For example, a song inspired by a particular location could be placed at that location. I believe this secondary feature of annotating the physical world with music will see a lot of users wanting to experiment with blending music with place.

The goal is to have GigDropper establish itself as a place to discover great new music and connect with its creators.

Monetisation strategy

Once established the initial monetisation strategy would involve attaching advertisments to 'GigDrops'. These advertisements could be targeted to the particular demographic of the GigDropper user.

As the platform develops we think it is likely a variety of other monetisation options will emerge.

By keeping focused on creating the best user experience and developing the community, we think our liklihood of success is greatly increased.

Use of proceeds

1. Implementation of an initial release of GigDropper.

2. Hosting services and related I.T infrastructure.

3. Launching GigDropper and implementing the marketing plan.

In essence the funds will be used to take GigDropper from the concept stage through to a full launch.