Inadash

Idea

Introduction

Inadash is the on-demand marketplace, featured as the 'Future of Renting' by TimeOut, which we believe the property renting industry has been waiting for.

Through our mobile app and website, renters and estate agents can secure new tenancies with the aim to eliminate the hassle that usually comes hand-in-hand with the process.

Within a couple of clicks, renters can seamlessly browse available properties and book viewings either immediately or for a preferred time in the future. Meanwhile, agents gain access to a wealth of smart data through a feature-rich but easy-to-use dashboard, allowing them to identify trends and track their KPIs.

By allowing both parties to transact in real-time and automating the end-to-end property viewing processes, Inadash saves renters and agents precious time.

Our team has years of experience in the market. We built this platform to put people back at the centre of the property renting process, to make a stand against the status quo and introduce the simplicity and security the industry has been lacking for so long.

Intended impact

37% of UK households are renters. When they do, research suggests they spend an average of 23 hours a month house hunting from their desks and send more than 98 million enquiries a year to estate agents through just two portals. Half of such queries are sent outside of business hours. Coincidentally, half of all online enquiries go unanswered.

As industries across the UK have evolved to meet the expectations of an on-demand society, the property renting game has been left behind. If we can do everything else at the tap of a screen, why must we send countless emails and make endless calls in order to arrange property viewings only to possibly be let down at the last minute?

Rather than waiting for change, we built Inadash with the aim of transforming the renter journey once and for all. Through this on-demand solution, renters can browse through a selection of available properties and instantly book the appointment directly into an agent’s diary within seconds.

Substantial accomplishments to date

Thanks to the talent and sheer dedication of our fantastic team we have already celebrated a series of substantial PR. Since our last investment round, a key mission has been to build a well-seasoned and deeply-passionate senior management team. Already, the C-suite have invested their funds into Inadash – a testament to our success in achieving this goal. We are extremely proud to have grown our C-suite team and welcomed individuals that we believe are the best within their respective fields.

Our focus was equally directed at further developing our product to achieve the lofty ambitions we had in mind. We have doubled the number of active clients in Q1 and we have received our first revenue from our subscription service.

We have also enrolled some of London’s most reputable estate agencies alongside the many pro-active independent estate agents. These first-rate agents managed to create 2,300 Open Houses during April, allowing renters a wide variety of instantly bookable properties.

If it wasn’t for the combined efforts of our excellent team, Inadash would not have featured as one of the ‘Future of Renting’ apps on TimeOut magazine and enjoyed coverage across multiple significant publications such as Metro, Evening Standard and several industry-specific publications.

Monetisation strategy

In Q1 2019, Inadash received its first revenue stream, charging agents a monthly subscription fee for access to a sleek digital dashboard. At present, there are several different price plans available to accommodate agents depending on the size of the company, their specific requirements and their need for various features.

The majority of our packages include revenue trigger clauses and are for terms of 24-36 months. By offering limited trials with trigger points, we encourage a steady stream of clients to pay a monthly subscription fee for as long as 36 months if they want a premium property agent plan. If they simply want the standard service, they will have to pay from day one but at a considerably lower rate.

Moving forward, strategic partnerships will aid in unlocking additional revenue streams. The company is also in talks with a large corporation to assess what opportunities may exist through cross-sector collaboration.

Use of proceeds

In 2019, we will be working towards our goal of achieving a dominant share of London agents while preparing to scale into major UK cities. With this in mind, the proceeds will predominantly be used to increase our advertising activity in order of servicing our clients and helping them over the line to becoming paying clients. We will also focus on securing new clients and increasing our MRR.

With the funds necessary to spread the word, we will encourage busy estate agents and would-be tenants to discover the transparent, simple and safe way to transact in today's world.

The proceeds will also be used to accelerate our product development with the addition of two full-time software developers.