Etergo

Idea

Introduction

At Etergo, we are re-inventing personal mobility, starting with the scooter.

Our first product is AppScooter®. The all-electric scooter that accelerates from 0 to 45 km/h in 3.3 sec, has 65 litre storage space and goes up to 400km.

With a 7" touchscreen and handlebar controls, AppScooter® safely runs Android apps in its cockpit.

Intended impact

We want to solve two major problems:
• The extreme pollution that petrol scooters are still causing.
• The large number of traffic deaths caused by smartphone usage while driving.

After a steady decline over the last four decades, US traffic deaths rose again with 8% in 2015 as a result of smartphone use while driving, becoming the main cause of traffic deaths in many countries. In 2014, 413,000 people in the US were involved in an accident that was caused by distraction while driving, and annually 1.25 million people die in traffic accidents worldwide.

Using a smartphone on a scooter can be even more dangerous than in a car. While doing so, you have to take at least one hand off the handlebar, which can lead to instability and a loss of almost half your braking capacity.

To get electric scooters adopted on a mass-market scale, it is important to make a scooter that people actually want and will choose over existing petrol incumbents. We believe that to do this properly, you need to create a product that is not just electric, but radically better in at least 3 major aspects. To achieve this, we’ve made a scooter that we believe is better by a landslide.

Keeping your phone in your pocket and your hands on the handlebars at all times is hard work these days. We want to make it easier and a lot safer for you. With AppScooter's handlebar controls, you can control your phone through bluetooth, answer calls, stream music and control navigation & other driver friendly apps on the 7" touchscreen. When driving we prevent intrusive notifications and only enable driver safe controls. We help you focus on what's important through our integrated smart camera detection systems. When standing still and it's safe, you can use the 7" touchscreen's full functionality.

Substantial accomplishments to date

Our key accomplishments to date are:

• Raised €3m from Angel Investors online (including the largest online funding round in The Netherlands in 2015).
• 180.000+ accounts created on our website, 155.000+ Designs created, 39.000+ designs shared.
• Built a 14-people Dream Team with Experience in (electric)scooters, Electric Racing Vehicles, (online) Marketing and Entrepreneurship.
• Built a proof of concept prototype in the early days to validate our drivetrain architecture and test composite monocoque feasibility.
• Built Alpha, our Engineering Validated prototype that exceeded our engineering and pricing targets.
• Optimised our composite monocoque for durability and mass manufacturing.
• Developed our own engine together with our Dutch electric engine development partner.
• Started our null-series design freeze with the first molds being engineered by the manufacturing company VDL.
• Applied for two 50+ pages of patents that include all inventions.

Below you will find a broader overview of our accomplishments in, amongst others, market validation and IP.

It's important to protect the technical innovations that enable our unique selling points and to build a strong and dominant premium brand. We applied for multiple technical patents which include over 30 inventions, one design patent to protect our design and we are the exclusive owner of the AppScooter trademark in the EU.

Monetisation strategy

We plan to start by selling scooters directly to consumers and businesses. Cutting out the middleman enables us to sell our scooters at awesome prices and get first-hand feedback in an early enough phase to improve our value proposition.

AppScooter has all the necessary hard- and software to be completely shareable out-of-the-box. With a range up to 400km, you can maximize utility making it ideal for scooter sharing and deliveries. Especially with it's large 65-liter trunk that fits 2 helmets, a full beer crate, 8 pizzas or 2 large grocery bags.

We plan to use a hybrid sales model that includes concept stores in premium locations, local test drives, and a user-friendly website where you can design and order your AppScooter.

Since we want to keep our organisation agile and focus on our core competencies, we intend to use large world wide partners for distribution and servicing.

Use of proceeds

We plan to use the proceeds from this round for:

• Build & test our null-series.
• Finance final production tooling.
• Production line setup costs with Tier 1 partners.
• Hire top talented and experienced employees to prepare for our go-to-market, ramp up manufacturing, manage purchasing & quality control and coordinate with our worldwide partners for distribution and servicing.

*For more information on the referral perk, please see the guide attached in the documents section. Please note, this investment round is about getting shares in Etergo. The Perks are just a nice extra on top.

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