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LANDBAY

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A BTL Mortgage Lending Platform

118%
 - 
Funded 17 Apr 2023
£600,000 target
£713,090 from 176 investors
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Business overview

Location London, United Kingdom
Social media
Website landbay.co.uk
Sectors Finance & Payments Mixed Digital/Non-Digital B2B
Company number 08668507
Incorporation date 29 Aug 2013
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Investment summary

Type Convertible
Discount 20%
Share price N/A
UK tax relief N/A
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Business highlights

  • Became profitable on Ebitda basis over in Nov/Dec 2022*
  • 2020-2022 Compounded annual revenue growth rate of 64%
  • Award winning platform at both Technology & Mortgage awards.
  • Doubled BTL lending market share between 1H 2021 & 2H 2022
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Key features

  • No Secondary Market
  • Nominee investment min. £10.00 +
  • Idea
  • Key Information
  • Team
  • Updates
  • Investors 176
  • Discussion
  • Documents

Learn more about convertible campaigns.

Idea

Introduction

Landbay is a Buy-to Mortgage lending platform. We match institutional investors’ money into BTL mortgages that we originate and manage.

We launched in Spring 2014 as a peer to peer platform. In June 2017 we started deploying institutional capital and in December 2019 we closed down the retail p2p platform to concentrate on institutional investors. We have multiple institutional funders on the platform.

We provide institutional investors access to a flow of whole-loan high quality BTL mortgages that can be securitised or held on balance sheet. Landbay operates a Marketpace model. Landbay does not deploy any of its own balance sheet nor take any credit-risk.

We now have £1.7bn of Landbay originated mortgages under management and have completed just under £2bn of mortgages to date.

We now have the mortgage funding, technology and capacity to grow significantly in this £295bn market.

*based on unaudited management accounts.

Substantial accomplishments to date

We have built a broad funding base with Retail Banks, Investment Banks and Asset Managers. This means that our loans can get funded via securitisation, capital markets or via bank deposits.

We have grown our origination capacity significantly over the last few years - we are now whole of market with most of the major broker networks & clubs partnering with us. We have an experienced Sales Team that covers all of England & Wales that we have hired from leading BTL lenders.

We have won multiple awards including Best BTL Lender at the 2021 & 2022 Mortgage Strategy Awards, Best use of IT for Lending at the Banking Tech Awards 2022 and Best London mid-sized company to work for at the Best Companies Awards 2022.

We have 9,000 registered brokers on our platform - which has doubled over the last 18 months

Monetisation strategy

Landbay charges borrowers a fee at the time of funds being drawn down,

Landbay receives ongoing Loan management fees for mortgages that it manages on behalf of investors.

As our mortgage assets under management grows, we build significant recurring income in the business. We see this as a key benefit of operating in the mortgage market where loan terms are longer than most other forms of loans.

We do not take any direct credit risk nor do we deploy any of our own capital into the mortgages

Use of proceeds

We intend to use the proceeds of this funding round for general working capital purposes as we continue to grow the business. Our expenses are anticipated to break down as follows (approx):

• Technology - 30%.
• Marketing & Brand Development - 25%.
• General Operating Expenses - 40%.
• Working Capital - 5%.

Key Information

Convertible Key Terms

This investment round is being raised by way of a convertible equity investment structure, in this case an "advanced subscription agreement".

The key terms that apply to the Company’s advanced subscription agreement are set out below. See also attached Key Terms document for further details.

Conversion is triggered by ("Trigger Events"):

An Equity Fundraise – defined as the Company raising bona fide equity investment of at least £3m from one transaction or a series of transactions, in exchange for the company issuing equity shares;

A Change of Control of the company (transfer of more than 50% of the share capital); or

An IPO – being a listing of the company’s shares on a recognised stock market or secondary market.

On the occurrence of a Trigger Event, your investment will convert at A 20% discount to Trigger Event share price.

The Longstop Date is 1st September 2023. If conversion has not been triggered by the Longstop Date shares will be issued on the longstop date at the share price of the Company’s previous round, being £3.44.

The convertible would also convert to equity at a share price of £3.44 in the event of winding up or liquidation of the company.

The convertible will convert into Ordinary shares (presently the Company’s only share class).

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If you successfully purchase a share lot of this business, you will be granted access.

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Only shareholders can access this page

If you successfully purchase a share lot of this business, you will be granted access.

Buy shares

Only shareholders can access this page

If you successfully purchase a share lot of this business, you will be granted access.

Buy shares

Only shareholders can access this page

If you successfully purchase a share lot of this business, you will be granted access.

Buy shares

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Investing involves risks, including loss of capital, illiquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. Please read the Risk Warnings before investing. Investments should only be made by investors who understand these risks. Tax treatment depends on individual circumstances and is subject to change in future.

This campaign for LANDBAY has been approved by Seedrs Limited (trading as Republic Europe) ("Republic Europe", "us" or "we"), as of 6 April 2023 as a financial promotion. Republic Europe is authorised and regulated by the Financial Conduct Authority with firm reference number 550317. In approving this campaign, Republic Europe has concluded that the information, taken as a whole, is "fair, clear and not misleading." This means that for factual statements we have reviewed evidence of their accuracy, and that for aspirational statements we believe they are phrased appropriately in light of their speculative nature. You should note that in the case of factual statements, the evidence we review is provided by the business, and we do not audit it, which means that we may not be able to identify forged or altered evidence. You should further note that in the case of aspirational statements, the nature of the type of businesses presented on the Republic Europe platform is such that they are likely to have high ambitions, and we may approve statements that convey those ambitions even where we do not believe, or we do not have a view on whether it is likely, that they will be fully realised. The pre-money valuation and investment sought in the campaign are those set by the business: they are not reviewed or established by us, and the valuation is not an independent view of what the business is worth. Given the nature and type of businesses presented on the Republic Europe platform, it is possible that the business has very little cash remaining prior to receiving this investment, and the investment sought may be necessary for the business's on-going existence.

Republic Europe does not make investment recommendations to you. No communications from Republic Europe, through this website or any other medium, should be construed as an investment recommendation. Further, nothing on this website shall be considered an offer to sell, or a solicitation of an offer to buy, any security to any person in any jurisdiction to whom or in which such offer, solicitation or sale is unlawful. Republic Europe does not provide legal, financial or tax advice of any kind. If you have any questions with respect to legal, financial or tax matters relevant to your interactions with Republic Europe, you should consult a professional adviser.

Tax Relief (SEIS)

This business is eligible for SEIS relief - providing qualifying investors with income tax relief of 50% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.

Tax Relief (EIS)

This business is eligible for EIS relief - providing qualifying investors with income tax relief of 30% of their investment and certain other tax reliefs. Tax treatment depends on individual circumstances and is subject to change in future. Click to learn more.

Valuation (pre-money)

Valuation rounded from Convertible

This is the fully-diluted pre-money valuation of the business (i.e. before the new investment comes in and including issued options and other equity interests). In contrast, the post-money valuation is based on inclusion of the new investment in the value.

It is calculated as the pre-money valuation plus the amount of new investment. e.g. If Company A is ascribed a pre-money valuation of £1,200,000 by prospective investors investing £300,000, its post-money valuation is £1,500,000.

The investee business is responsible for setting its own valuation, it has not been prescribed by Republic Europe.

Pitch type

Investing in a convertible campaign allows you to invest today, with your investment converting into equity in the future, at a discount compared to other investors.

Learn more about pitch type on Republic Europe

Equity Offered

The equity offered is the percentage of the company’s shares being issued in return for the amount of investment raised.

When the amount raised is less than 100%, the equity offered is based on the target raise. Once the company has raised over 100% it is based on the total raised.

In some scenarios, entrepreneurs may accept additional direct investment after closing their Republic Europe campaign. Provided this is within 6 months of the closing and on the same terms, we do not typically offer pre-emption rights on that extra investment (where you have the opportunity to invest again to maintain your percentage shareholding).

Learn more about investing and pre-emption rights.

Nominee investment

This shows if you are able to choose, when making an investment, that you be represented by, and your shareholding be managed by, the Nominee investment.

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Custodian

If you invest in this Campaign, Republic Europe will act as Custodian rather than provide our standard nominee service. This is due to the fact that the business is not directly involved in the share sale and Republic Europe will not benefit from any rights under a shareholder agreement. As a result, Republic Europe will handle administrative tasks as we do normally, but you will not have information or voting rights, updates from the business, preemption on future fundraising, or ongoing support about business trading activity.

Learn more about Custodian here

Secondary market

This shows if the business has opted-in or opted-out of allowing its shares to be bought and sold on the secondary market.

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Direct investment

If available, this is an option to invest and hold shares 'directly' in the company (rather than via the Nominee investment). This option is only available to those investing over the threshold amount, which is determined by the fundraising company.

If you choose to hold your shares directly, you will be responsible for any contractual or administrative arrangements with the company you are investing in.

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Payment options

We are not able to accept card payments for investments into this sector. You can pay for your investment by creating a bank transfer or using funds in your investment account. Your investment will only be completed once the funds have reached our account.

Business Involvement

This Campaign offers shares for sale in business that is not directly involved in this Campaign or the sale. As a result, the Campaign and post-investment experience, including investor rights, will differ from a business-led campaign on Republic Europe. Most notably, the business will not engage with investors in the discussion forums both during and after the sale or provide any updates to investors.

Learn more here

Payment options

We are not able to accept Pay by Bank payments for investments into this sector. You can pay for your investment with a card payment, by creating a bank transfer or by using funds in your investment account. Your investment will only be completed once the funds have reached our account.

Drawdowns

This campaign offers the ability to pay for an investment by drawdowns.

Security Token

A security token is a digital asset that represents ownership or other rights. It is a digital form of traditional investments. In the future, you may be able to trade your investment through compatible exchanges.

Warning

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None of the information in constitutes part of the campaign and it has not been approved or reviewed by Republic Europe.

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