The Neighbourhood Kitchen launches & operates delivery only food brands from smart tech-enabled kitchens.
Business overview
Location | London, United Kingdom |
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Social media | |
Website | theneighbourhoodkitchen.com/ |
Sectors | Food & Beverage Mixed Digital/Non-Digital Mixed B2B/B2C |
Company number | 12632134 |
Incorporation date | 11 May 2020 |
Investment summary
Business highlights
- 15 exciting and impactful brands and menus developed
- 25,000 meals served at our 6 month trial kitchen
- First full site up and running with sites 2 and 3 in pipeline
- Already Institutionally funded through Jenson Funding Partners
Key features
Idea
Introduction
We are on a mission to give the whole of the UK access to great tasting delivery food by building the UKs largest network of smart, tech-enabled kitchens. We believe outside of London and the major cities the majority of the UK remains totally underserved for delivery food. The total UK platform to delivery market is expected to reach £2.5bn in 2021, and according to our research nearly 90% of this is concentrated in London and the main cities.
At TNK we are on a mission to address this balance, and believe that outside these main conurbations there is £5.94bn worth of demand that does not have the supply it needs.
TNK builds and operates smart ‘Neighbourhood Kitchens’ that give the areas we are in up to 10 new, distinct and high quality restaurant brands almost overnight, giving UK neighbourhoods the local delivery choices they deserve.
Substantial accomplishments to date
○ We have already tested 9 of our brands in our trial kitchen, where we served over 25,000 dishes in just 6 months.
○ On the back of the success of our trial kitchen we have set up our first-tech enabled smart kitchen in Bracknell which is showing strong order volume.
○ Our Founders have a wealth of experience in the F&B industry, including High Street brands such as Itsu and Pizza Express, as well as one of the world's largest cloud kitchen operators.
○ Unlike many other start ups in this area we are not creating brands to franchise or building kitchens for other operators. We own our brands and operate them from our own bricks and mortar kitchens.
○ We have developed 15 exciting and very distinct delivery brands. We created our brands with an award-winning agency and have put a huge amount of effort into developing brands that we believe customers on delivery platforms such as Deliveroo will love.
○ We worked with top development chefs to create menus that are designed to work perfectly for delivery, this means that our customers get the best tasting food and we minimise waste with our expertly engineered ingredients matrix. Based on our calculations we believe we waste an average of one third to a half of what a normal restaurant would waste.
○ We optimise our kitchen space and ingredients so that not only can we benefit from great economies of scale, but we can serve up to 10 of our brands in just over 500sq foot of kitchen space, meaning that we have lower overheads.
○ We use a smart kitchen management system to ensure we can go from the customer order being placed to our food being dispatched in the shortest time possible. We aim to do this in under 7 minutes.
Monetisation strategy
Our revenue comes from customers on aggregators such as Deliveroo, Uber and Just Eat. By creating our own food brands we look to optimise our operations and minimise food waste to reduce costs.
In our 6 month trial in our test kitchen, we served over 25,000 dishes. After this successful trial period we have now opened our first permanent operation in Bracknell, and have placed an offer on another site which we plan to open in late autumn. We have a further 2-3 sites in our short term pipeline, and have identified 400 sites outside of London which we believe could be future TNK sites.
Use of proceeds
Funds raised in this round will go towards launching more kitchens, as well as developing our technology and brands.
Build more kitchens:
With your help we plan to use our proceeds to set up another kitchen in Q4 this year in the South East of England. We have already put an offer in on our next site.
Depending on the final size of the round, we will allocate additional funds to opening another kitchen on top of this in Q1 next year, which will be a real benefit as we plan to move towards Series A funding.
Technology:
We will also use a portion of the funds to build an operational management system to manage our vast operation with the intention of saving costs and optimising our growth.
Key Information
Please note, £120,000 of investment reflected in the campaign has come from direct investors who invested at a share price of £1.238901507. In order to avoid fractional shares and pennies, the share price on the platform is £1.239.
Material Debt:
The company has the following outstanding loans:
1. £100,000 unsecured loan from Joel Cymberg, a shareholder and Director of the business. The loan has an interest rate of 5% above the Barclays base rate per annum (as varies from time to time). The loan was entered into in July 2020, and is to be repaid in monthly instalments starting in August 2022 and ending in June 2024. The loan is immediately repayable, including accrued interest, if the company raises more than £1,000,000 in funding.
2. £25,000 unsecured loan from Joel Cymberg, a shareholder and Director of the business. The loan has an interest rate of 5% above the Barclays base rate per annum (as varies from time to time). The loan is to be repaid in monthly instalments starting in August 2021 and ending in July 2022. The loan is immediately repayable, including accrued interest, if the company raises more than £250,000 in funding.
The funds raised from this investment round will not be used to repay these loans.
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